For students that were already tired of cracking consulting cases and eager to get to know a method to increase customer centricity, the SIMConnect Corporate Department organized a DESIGN THINKING WORKSHOP with the corporate partner E.ON Inhouse Consulting (E.CON). During this Design Thinking workshop students learned how to develop customer-focused solutions with an iterative and fast approach to the market. Methods and tools to analyze user needs and generate ideas practice were taught by E.CON consultants.